Advertising space for businesses — Advertise on Finland's largest map service

Reach effective visibility for your business where travellers and locals actively search for destinations and services — on the very pages Google already shows for those searches.

1,100,000+Google search impressions / month
15,000+Visitors from Google search / month
48,716Locations on map
50Categories

Source: Google Search Console, 20 July – 17 August 2026. These are Google search impressions and visitors arriving from Google search in the measured period — not total site traffic.

Why is a map service exceptionally effective for advertisers?

Social media and Google Ads are often the first options considered for digital advertising. They are powerful tools, but they share one significant limitation: users are not necessarily in buying mode. A person scrolling Facebook is viewing vacation photos from friends and is not necessarily looking for a new cottage rental at that moment. In Google search, competition for tourism keywords is intense, and click prices can rise high especially before peak seasons.

A map service user is in a completely different situation. When someone opens finland-map.fi, they have already decided to explore travel destinations, find services, or plan a trip. They are actively looking for exactly what your business offers. This makes map service advertising exceptionally effective: your ad appears exactly on the municipality, category or nationwide pages whose readers are already interested — one page, one main slot, one advertiser.

Choose your package

Industry choice

Category

€399/ month
3 mo −10% · 6 mo −20% · 12 mo −30%
+ VAT 25.5%

The main slot on your category\'s hub pages (FI · EN · SV) plus the secondary slot on every destination page of that category nationwide.

Only one advertiser per category.

Book your category →
Maximum reach

All of Finland

€699/ month
3 mo −10% · 6 mo −20% · 12 mo −30%
+ VAT 25.5%

The main slot on the homepage, map page, events calendar and other nationwide pages — in three languages.

Exactly one slot for the whole country.

Book All of Finland →

Season packages

☀️ Summer season (May–August, 4 months): Municipality €676.60, Category €1,356.60, All of Finland €2,376.60 per season.
❄️ Winter Lapland (November–April, 6 months): Municipality €955.20, Category €1,915.20, All of Finland €3,355.20 per season.

Fixed season price, VAT 0%. One price, no stacked discounts. Book your season in advance — buy summer in February.

Availability

The All of Finland main slot is currently available. All municipalities and categories are currently available — ask for yours by email. Availability comes live from the ad system.

What does the ad look like on the page?

The main slot is not just a logo in a directory: it carries a headline, a supporting line and your own call to action. Two examples below — the same slot with your own image, and without one.

1. Finished ad — how it looks on a real page
Example

Photo: Clem23 / Wikimedia Commons (CC BY-SA 3.0)

2. Schematic — what the slot contains
3. No image of your own — we build a typographic version for you

You provide

  • Headline, ~40 characters — the offer or the hook
  • Supporting line, ~80 characters (optional)
  • Your own CTA text: “Book a cabin”, “See the menu”, “Call us”
  • The link address
  • A 300 × 300 image — optional

We handle

  • No image: a typographic card built from your business name and the page category colour
  • Fitting the text for mobile and desktop
  • Help with wording the headline and CTA, free of charge

These examples are not real ads. Every ad carries the “Sponsored” label and the link is marked as sponsored for search engines.

🚀 Easy and fast ordering

How to order — 3 steps

No complicated platform, no monthly fees. Ordering happens directly by email — we respond and send the invoice quickly.

1

Send order request

Send us an email with the package, your company and billing details, and your desired start date.

2

Confirmation and invoice

Within 1–2 business days you'll receive an order confirmation and invoice by email. Pay via standard bank transfer.

3

Ad goes live

Once payment is received, we activate your ad within 1–2 business days. You'll receive email confirmation of activation.

Easy and fast No monthly fees Clear invoicing Personal service Reply within 1–2 business days

Who benefits most from visibility?

Tourism businesses and accommodation services

Cottage rentals, hotels, campgrounds, and activity providers benefit particularly — visitors explore the area when searching for holidays. We recommend Category or Super Visibility, as customers often compare multiple destinations before deciding.

Event organizers and cultural venues

Festivals, concerts, theaters, and exhibitions find their audience through Category Visibility — which includes the entire events calendar and every event page. Smaller event organizers benefit particularly, as Google Ads and Facebook often require large budgets.

Local services

Restaurants, cafés, spas, shops — all services travelers and locals look for. Sponsor Visibility is often enough, as it covers the category pages where services are researched.

Municipalities and tourism associations

Many regional tourism promoters use the map service. Category Visibility is an effective way to support local business operations and attract travelers.

Starting businesses

You don't need deep Google Ads expertise — choose a package, pay once, and your ad runs for 12 months automatically. Lets you focus on business instead of marketing technology.

Technical implementation

The ad image is a square 300 × 300 pixels, in JPG / PNG / WebP format, maximum 300 KB. As a link destination, you can provide any web address — your company homepage, an offer page, or a booking link. The ad opens in a new tab, so users can easily return to the map service.

Frequently asked questions

What is finland-map.fi and who will see my ad?
Finland-map.fi is the most comprehensive map service for Finnish travel and local services: 48,716 places in 50 categories, in three languages. Visitors are domestic travellers and locals browsing exactly the area and topic pages your ad appears on.
What does "only one advertiser per municipality" mean?
Every page has one main ad slot, owned by exactly one advertiser. With the Municipality package you get the main slot on all pages of your chosen municipality exclusively — a competitor cannot buy the same visibility for the same area while your term runs. The same exclusivity applies to the Category and All of Finland packages in their own scopes.
How does pricing work?
Pricing is monthly: Municipality €199/mo, Category €399/mo, All of Finland €699/mo (VAT 0%). Longer terms lower the monthly rate: 3 mo −10%, 6 mo −20%, 12 mo −30%. Discounts are never combined.
How do ordering and billing work?
Send an order request by email. We confirm the slot is available and send an invoice by email — no online payment, no automatic card charges. Once payment arrives, your ad is live within 1–2 business days.
What ad material do I deliver?
A square 300 × 300 pixel image (JPG / PNG / WebP, max 300 KB), your company name and the link address. The main slot shows your image, company name and link. You deliver the material by email with your order.
Can I advertise for one season only?
Yes. Summer season (May–August, 4 months) and Winter Lapland (November–April, 6 months) are fixed-price season packages — buy exactly the season your customers travel, and book it in advance.

Start your visibility today

We have made ordering as easy as possible. Click the button, choose your package, and pay directly by card. Your ad is usually live by the next business day.

Order ad by email →